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Sep 23, 2026
Regardless of budget, audience size, or follower count, one thing is showing up across the board: sales are down. Revenue months are lower. And it is starts, especially as Q4 starts next week.
Sep 16, 2026
The people telling you to "just use Advantage+" are the same ones who couldn't scale a campaign past $500 a day before AI existed. Meta's Holiday Playbook Inside.
Aug 19, 2026
Every customer you brought in through paid ads last year was a customer you paid for once. When they come back, that repeat purchase should be free. When they buy again a year later, that should be a compounding return on the first ad dollar you spent.
Aug 5, 2026
Every time you pay one of those platforms, you're paying to access data about your OWN customers that you should already have. That's the trap...
Jul 22, 2026
What I am telling clients to lock in this month & next
